Author By Luke Johnson Date Oct 22, 2024 Reading Time 5 minute read The Myth of the Average UserLearn why the concept of the "average user" is a myth and how inclusive design, supported by user research and testing, creates a better experience for everyone. Author By Luke Johnson Date Oct 20, 2024 Reading Time 8 minute read Heat MappingLearn how heat maps can improve your website’s user experience and boost results. Benefit your business by benefiting your users. Author By Luke Johnson Date Oct 5, 2024 Reading Time 4 minute read Help your users stay focused by removing distractionsCut through the noise and improve your website’s user experience by reducing cognitive load. Author By Luke Johnson Date May 21, 2021 Reading Time 6 minute read Surprised by EmpathyShow your customers you know what it is like to be your customer. Author By Luke Johnson Date Dec 13, 2019 Reading Time 6 minute read Design in the Wild: A Bank Branch Built on User ExperienceThe best way to design a good user experience is to think through the work a user needs to complete, and to automate whatever you can. Author By Luke Johnson Date Nov 15, 2019 Reading Time 2 minute read Think your website is easy to use? Ask a 6 year old.The things we make are only ever as good as the bounds of our limited imaginations. Inviting people into the creation process will only ever make the final product stronger. Author By Luke Johnson Date Jul 3, 2019 Reading Time 4 minute read Give your website a mullet: put your users' needs firstImpress your users with your empathetic ability to think through their experience of the tasks you ask them to perform. Author By Luke Johnson Date Oct 22, 2018 Reading Time 4 minute read Mobile-friendly vs. Mobile-first Author By Luke Johnson Date Jul 21, 2017 Reading Time 2 minute read How mini golf taught me to think about user experience Author By Luke Johnson Date Jul 11, 2016 Reading Time 3 minute read Put your users first with responsive designTake advantage of the flexibility and opportunity afforded by the modern web. Be available to your audience wherever they are with a design that puts them first. Author By Luke Johnson Date Apr 27, 2016 Reading Time 4 minute read Design for a hospitable and headacheless experienceNo one knows your company’s processes like you do. Layers of commonly shared assumptions empower your team to work quickly and intuitively. However, if your team fails to translate these assumed processes for the customer, your customer might be in for a frustrating and flummoxing interaction.
